1500 to 85K Organic Traffic in 10 Months

Rug Pad USA, a US based online store, sells a wide variety of rug pads in retail as well as wholesale.

We helped them grow to 85,000 Organic Searches a month, starting from 1500, and helped rank in the #1 position for many of the highly competitive niche keywords.
Key Info
When Rug Pad USA came to us with a startup website, they had a little over 1500 visitors on their website. The niche is quite competitive, and they were dealing with low rankings on their primary and high search volume keywords

  • 1500 Monthly Visitors: We initiated the campaign when the website was getting 1500 hits a month
  • Over 85K Organic Traffic: We helped them grow to over 85,000 unique Organic Visitors a Month
  • 10 Months: We started the campaign in Mar 2016
  • 100K+ words of SEO Content: We created more than 100,000 words of SEO-rich content
  • Top Rankings on Primary Niche Keywords: Secured #1 positions for many of their moderate to high search volume niche keywords.
  • How We Did This

  • Started from an in-depth SEO audit, including On-page and Technical SEO issues.
  • Analyzed their top competitors and prepared an SEO strategy focused on long-tail niche keywords.
  • Optimized the existing product and category pages
  • Produced over 10,000 words of content every month for content marketing
  • Continuously tracked and optimized their Money Pages for top rankings
  • Produced over 10,000 words of high-quality SEO content each month for the blog
  • Continuously tracked and optimized their search engine rankings
  • Results with Idea Catalyst

    Within a highly competitive US market of Rugs Pads Ecommerce, we were able to generate the organic traffic to more than 85K unique visitors starting from 1500 monthly visitors, within a period of 10 months


    Web Traffic


    MQL Volume


    Cost Per MQL